Fire TV Stick 4K — $24.99 ($25 off)

This streaming media stick can—with a compatible video device—deliver up to Ultra High Definition movies and shows via hundreds of channels (not just Prime Video). It plugs right into the HDMI port of your TV, computer or projector. It does need to be plugged into power as well. And it comes with a remote control, from which you can dial up HDR-enhanced videos, as well as thousands of Alexa skills.

Echo Dot — $24.99 ($25 off)

This 4th Generation version of the infamous Alexa-driven smart speaker is available in Charcoal, Glacier White, and Twilight Blue. Star Wars fans may want to ante up for the special Mandalorian stand. Either way, it’s a nice little voice-controllable speaker to stream music, podcasts and whatever miscellaneous information your inquiring brain desires to know in an instant.

Echo Auto — $14.99 ($35 off)

As one might guess from its name, this device adds Alexa’s capabilities to your car. It connects through the Alexa app on your phone via Bluetooth for most cars, although some cars require a wired connection. Not only can this set-up help you listen to music and see what’s playing, check the news and ask questions, but also set reminders, add to your to-do’s and even pay for gas.

Ring Video Doorbell Wired bundle with Echo Show 5 — $64.99 ($74.99 off)

Kindle Paperwhite — $94.99 ($50 off)

Halo Band — $69.99 ($30 off)

eero Pro mesh WiFi system — $191 (40% off)

Echo Buds — $79.99 ($40 off)

Echo Frames — $174.99 ($75 off)

Prime Movies — Up to 50% off

Although the hardware deals tend to get lots of ink, Prime Day also provides bargains on a variety of content for avid entertainment consumers to enjoy. For instance, right now Prime members can rent movies such as Fast & Furious Presents: Hobbs & Shaw (normally $3.99) for $1.99; buy Spider-Man: Far From Home (normally $13.99) for $8.99; or purchase the entire Harry Potter Collection (normally $69.99) for $54.99—although arguably a better Prime Day deal, for about half that, the entire 8-film series is available on Blu-ray for $27.99.

Prime Video Channels — 99¢/Month (Up to 2 Months)

Prime Membership - Free for 30 Days

As previously mentioned, Prime Membership is what unlocks access to all these (and millions of other) Prime Day specials. So to encourage newbies to sign up, naturally there’s a special on the membership itself: pay nothing for the first month, then it’s $12.99 per month and you can cancel anytime. So even if you choose to ignore the scads of other deals on this consumer holiday, you can still save money right away and in the long run.

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